Here is a quick exercise
Put together some PowerPoint slides about your company, your clients, the year you commenced business and your strategic direction. Now show it to your employees and note them drifting in and out of consciousness. They will be bored and uninspired.
As an alternative, tell a story about your company, why it was set up, the difficulties it faced, where the organisational values came from. Use a story board to show the reasoning behind your strategic objectives. Your audience will be engaged and motivated to get behind your strategic objectives.
There are 14 proven rules to telling great stories. To whet your appetite we’ve listed 3 of the rules:
Rule #5 – Create visual metaphors. Strong visual metaphors used in the right sequence can keep any audience on the edge of their seat (no matter what the topic is).
Rule #8 – Build rapport and trust. Most managers are aware of the critical importance of rapport and trust. However very few managers have a tool kit of practical ideas to build rapport and gain trust. Unlock the power of fictitious platforming techniques
Rule #10 – Embed emotional triggers and cues – This part of story telling is not for the feint hearted. The story teller needs to dig deep to bring out emotive cues to connect deeply with the audience. The emotional cues and triggers need to be planned and strategically placed into the story for maximum impact.
“People have forgotten how to tell a story. Stories don’t have a middle or an end any more. They usually have a beginning that never stops beginning.” – Steven Spielberg
Would you like to attend this program?
For maximum effectiveness, this program is best conducted as an in-house program.
Ideal group size: 4 – 9 participants.
Venue: For your convenience, you can choose to conduct this program at your business premises. Alternatively, we can provide a training venue at a small additional cost.
Duration: This program can be adapted to meet your requirements.
Cost: Price on request.
Target Audience: Employees, Supervisors, Team Leaders, Senior Managers or CEO’s.
Want to know more about our storytelling or storyboarding course?
If you would like more information on this training program, please contact: Deborah Dear on 1300 323 752 or email: ddear@preftrain.com or contact us online today.
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