On behalf of the management of WesTrac, I would like to thank you and your team for the valuable assistance given to us in determining the content and facilitating the cultural integration sessions that took place as a result of a new business acquisition. We have had a lot of positive feedback from both the management of WesTrac and the newly acquired employees
Business to Business Sales Skills Training
Are you looking for a course to upgrade your Business to Business selling skills?
Your B2B Sales Training Course is designed to equip you with creative strategies to succeed. The B2B sales course will give participants a proven framework to generate solid sales and revenues in a B2B environment. Understanding B2B sales will help your people understand the nuances of target organisations.
Every business is different, and every sales approach should be targeted to ensure the best results.
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Key Learning Outcomes
At the conclusion of this program, participants will be able to:
- Analyse organisational buyer behaviour
- Produce value-added services
- Apply ideas to build B2B loyalty
- Discuss how you can gain internal and external referrals
- Explain ways to get past gatekeepers
- Examine methods to build customer loyalty
- Propose how you could lessen the risk for business customers (particularly for new purchases)
- Devise a list of qualifying questions
- Differentiate between buyer remorse and buyer delight
- Discuss strategic selling blocks as a sales strategy
- Explain the impact of offering discounts and identify better strategies
- Influence organisational buying behaviour
- Develop strategies for service recovery after you’ve failed to meet expectations
- Agree on action plans to build B2B sales capability
Course Description
Your B2B sales courses enables you to hone your skills for effective outcomes. Enhance your confidence level with our courses that help you to boost your B2B sales skills. Your Business to Business course is designed to help you improve your btb selling skills and take your organisation to new heights.Participants learn how to be more consultative. The B2B sales environment is very competitive and the btb environment is complex. Participants will also dive into strategic selling blocks to surface new selling opportunities to new and existing customers.“Surface new selling opportunities to new and existing customers.”Would you like to attend this program?For maximum effectiveness, this program is best conducted as an in-house program.Ideal group size: 6–14 participantsVenue: For your convenience, you can choose to conduct this program at your workplace. Alternatively, we can provide a training venue at a small additional cost.Duration: This program can be modified to a two day, one day or half day program.Target Audience: Sales staff and managers of sales teams.Cost: Price on request.If you would like more information on this training program, please contact:Preferred Training Networks on 1300 323 752Email: Deborah: ddear@preftrain.comor visit our website today: www.preftrain.com.au
Business to Business Sales Skills 4.3 out of 5 based on 31 user ratings.

Australia-wide training courses and workshops
At Preferred Training Networks, we provide both in-person and online training programs for a wide range of organisations across Australia. Our Business to Business Sales Skills Training is run by experienced, qualified experts and tailored to the needs of your business and your employees. Our leadership and management education courses are designed to help your team thrive and develop valuable skills that can transform your workplace.
With programs available in Sydney, Canberra, Melbourne, Perth, Adelaide, Brisbane and other areas of Australia, we’re able to help businesses across the country create lasting behavioural change and provide them with the tools they need to reach new heights. If you think your business would benefit from Business to Business Sales Skills Training and the help of our professional coaching network, take the first step and contact our team today. Wherever you are in Australia, our coaching program can either come to your organisation or we organise a venue for your convenience. Find out what our training, workshops and skills courses can do for your business and reap the benefits for years to come.
Get your free online quote right now or give us a call on 1300 323 752 to find out more about Preferred Training Networks and discuss your requirements with us.